Website Development – Harrell Ag Products

Premier Cattle Producer in Marianna, Florida

Harrell Ag Products Website Design

Website Development

BackLight provided website development for Harrell Ag Products. We built a robust SEO and mobile friendly, two-phase website, complete with custom copy, photography, and video. The site is designed to flex with new product additions and eventually house an e-commerce platform to sell equipment parts. 

Agriculture Industry Website Development

Harrell Ag Products is an agriculture equipment innovator and inventor that builds cultivation and tillage farm equipment in the Southeast United States. However, when the owner and his team decided to broaden their horizons, they needed a website that could reach around the globe. 

Agriculture Roots

We live in an agriculture based community located in Southwest Georgia. Our Tri-state region of Georgia, Southeast Alabama, and the Florida panhandle is known for growing peanuts, cotton, corn, and sorghum. We love and respect farmers. They are hard working people that have to rely on variables, often out of their control, for their livelihood. While they grow our food, they have to also be scientists, mechanics, meteorologists, horticulturalists. Without them, people around the world would starve. We love making product videos, especially agricultural related product videos.

Agriculture Web Development

We take time to understand the mechanics and benefits of the customer equipment. Our goal is to show our customer’s product stationary so their customer can see the features and also show the product in the field so the viewer can see the benefit of the equipment working. We aim to provide web experience that is easy to navigate and top quality imagery in product and lifestyle photography and videography.

See Our Videography Portfolio

Next, check out our Harrell Ag Products videography portfolio piece. Harrell Ag Products wanted new product videography to illustrate the quality and advantage of their products. Their agriculture equipment products are built to be rugged and reliable so our product videography had to reflect those characteristics.

Then, view more of our videography at our YouTube channel.


  • Web Design